Marketing

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Professional marketers navigate the dynamic world of brands, evolving stakeholder attitudes, media industry transformation, design trends, competitor innovation and global economic shifts. You will gain the knowledge needed to become a marketing professional who can effectively blend insight, strategy and creativity to help bring extraordinary products, services and campaigns to the marketplace.

Business Management in Marketing and Sales Diploma

Business Management in Marketing and Sales

Diploma
34 Weeks, 4-week practicum
Digital Marketing Certificate

Digital Marketing

Certificate

Blended, Online

16 Weeks

Summary of Marketing

Brighton College’s Marketing programs provide students with a strong foundation in business principles, marketing strategies, and professional sales skills. You will learn today’s in-demand proficiencies in the core principles and best practices of digital marketing. Courses build up core business management competences and essential skills in sales marketing research, online marketing and social media strategies. Additionally, you will engage with real-world tools and scenarios to develop a robust and nuanced understanding of contemporary digital marketing strategies and activities.

The Industry

Marketing emphasizes competitive advantages of for-profit and not-for-profit organizations and examines the inter-relationships that exist among their customers or members, the competition, and internal resources. A key part of marketing consists of gaining insights into customer needs and then developing effective marketing strategies to serve those needs. It’s one of the best ways to prepare for a career in business or management.

Speak to an Educational Advisor about our Construction programs today. >

Testimonials

Sarah Lopecillo 

"I came to Brighton College on the recommendation of a friend. I liked the education best, as it was straight to the point and the lessons were really for the future."

Sarah Lopecillo 

ACCOUNTING AND PAYROLL ADMINISTRATOR CERTIFICATE 

2019-04-08T10:29:18-07:00

Sarah Lopecillo 

ACCOUNTING AND PAYROLL ADMINISTRATOR CERTIFICATE 

"I came to Brighton College on the recommendation of a friend. I liked the education best, as it was straight to the point and the lessons were really for the future."

Lady Anne Liwanay 

"My previous work experience was data-entry for an environmental lab. I was not satisfied or happy with my chosen career. I want to learn more than just the technical part of the job.  I have learned so much and the instructors are very knowledgeable and inspiring."
2019-04-08T11:07:10-07:00
"My previous work experience was data-entry for an environmental lab. I was not satisfied or happy with my chosen career. I want to learn more than just the technical part of the job.  I have learned so much and the instructors are very knowledgeable and inspiring."

Natasha Lavoie 

"It was clear to me from the beginning that Brighton College was a smart choice. The registration process was straightforward and uncomplicated. The team of staff helped with everything from the initial college application to completing the Student Loan documentation. Brighton College provided me with the opportunity I needed to become successful within the career of my choice." 

Natasha Lavoie 

ACCOUNTING AND PAYROLL ADMINISTRATOR CERTIFICATE 

2019-04-08T11:07:54-07:00

Natasha Lavoie 

ACCOUNTING AND PAYROLL ADMINISTRATOR CERTIFICATE 

"It was clear to me from the beginning that Brighton College was a smart choice. The registration process was straightforward and uncomplicated. The team of staff helped with everything from the initial college application to completing the Student Loan documentation. Brighton College provided me with the opportunity I needed to become successful within the career of my choice." 

Hoai Chau Nguyen 

"I decided to attend Brighton College because of the short and helpful program options. I could save a lot of time getting my degree. The classes are small so I had more chances to discuss with the instructors and classmates. People are very friendly and fun here. Felt like a family. I am glad to say I was happy here and I know my decision to study here was right."

Hoai Chau Nguyen

COMPUTERIZED ACCOUNTING AND OFFICE DIPLOMA

2019-04-08T12:57:18-07:00

Hoai Chau Nguyen

COMPUTERIZED ACCOUNTING AND OFFICE DIPLOMA

"I decided to attend Brighton College because of the short and helpful program options. I could save a lot of time getting my degree. The classes are small so I had more chances to discuss with the instructors and classmates. People are very friendly and fun here. Felt like a family. I am glad to say I was happy here and I know my decision to study here was right."

Mary Jean Amaza 

"Before attending Brighton, I took Bachelor of Science in Accounting in the Philippines. I worked in accounting and then shifted into caregiving. Challenge in our country and hard to find a job that pays well. I liked the environment, I was treated as a friend and family. Everyone was approachable. You can always see a smile on their faces. Instructors were very helpful. I have learned a lot and [the experience] made me confident." 

Mary Jean Amaza

COMPUTERIZED ACCOUNTING AND OFFICE DIPLOMA

2019-04-08T12:59:30-07:00

Mary Jean Amaza

COMPUTERIZED ACCOUNTING AND OFFICE DIPLOMA

"Before attending Brighton, I took Bachelor of Science in Accounting in the Philippines. I worked in accounting and then shifted into caregiving. Challenge in our country and hard to find a job that pays well. I liked the environment, I was treated as a friend and family. Everyone was approachable. You can always see a smile on their faces. Instructors were very helpful. I have learned a lot and [the experience] made me confident." 

See more Testimonials or view My Story Student Spotlights for more success stories. >